This past Thursday night, amid swirling speculation concerning the Brown University gunman, the network's Kaitlan Collins took to social media, noting the confusion and pointing viewers to her network’s 9pm newscast.
Even though CNN is certainly not a impeccable news source, her message seemed accurate for numerous observers. It is one of the broadcasters where you can find grounded and generally trustworthy reporting – particularly during crises like the one unfolding near a New Hampshire storage facility.
A Vulnerable Situation During a Corporate Tug-of-War
But CNN, now middle-aged, finds itself in a uncertain position as two giant media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has become part of a high-stakes game of corporate ownership, instead of as a question of what benefits the information-seeking public.
“This represents another instance of the profound systemic issues with roots in many years of regulatory actions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The debate about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a broader point.
“It is often framed as a financial tale with influential figures as the protagonists, but there is very little discussion of the public interest,” Pickard explained.
A Further Layer: Political Influence
The CNN scenario is complicated by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his chief “fake news” adversary.
Think back to the cries of “CNN sucks!” at Trump's rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now asserts that the network requires new ownership. This can be interpreted as ownership that will shield him from journalistic oversight. That is part of why he appears to favor Paramount Skydance, which has made a hostile bid.
There is a basis to prefer that suitor more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
A Possibility of Further Uncertainty
It is important to note, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. That would be a relief to many at the network, but it’s not exactly a guarantee of stability. That structure could position CNN for a future sale. There is no finish line.
In the view of Timothy Wu, a lot of this is against the law, anyway. The well-known analyst of big tech’s dominance stated that anti-trust laws should disallow both deals.
“Each proposed deal would be detrimental to the country, and both should be contested by anti-trust authorities,” Wu stated.
The Bigger Issue and a Potential Solution
Regardless of the resolution regarding CNN, the bigger problem endures.
“What we have now is a profoundly structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard said. Policy decisions – dating back to the 1930s and 1940s – helped to build this hyper-commercialized monster, and different policy decisions can fix it.
Can reform occur in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Reform is very unlikely now, but that doesn’t mean it will be impossible forever.
Policies that bolster independent news organizations, aid local journalism, finance public media, and prohibit the concentration of media power in too few hands are achievable – they are essential for a functioning democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN shouldn’t be tools in the most recent merger game.